Professional Writing Services
FREELANCE JOURNALIST & COMMERCIAL CONTENT WRITER
I have more than 20 years’ experience covering health, celebrity, real-life, travel, food & drink and pub news and features for national newspapers (Sunday Times, Telegraph, Daily Mail, Mail on Sunday, Sun, Sunday Express); consumer magazines (Fabulous, Sunday Times Travel Magazine, Take a Break, Best, Top Sante); trade publications including The Grocer, Morning Advertiser, Harpers Wine & Spirit, MCA Insight, British Baker, Food Manufacture, Convenience Store, Caterer, S&PA Professional and digital platforms ranging from the Mail Online and www.wimbledon.com to property website Zoopla.
I began earning a crust shifting for medical trade titles such as Nursing Standard, Doctor and Hospital Doctor, before The Sun’s health editor approached me in the mid-noughties for trial shifts. That two-day stint quickly turned into 12 years of being frequently booked in to provide section editor cover across the health news and feature desks.
My responsibilities included generating story ideas, writing and editing copy, commissioning freelance writers and photographers, directing photoshoots, overseeing an eight-page health supplement and attending news and features conferences.
Today, I also cover travel, real-life, lifestyle and regularly interview high profile celebrities – especially from the world of sport. For 12 consecutive summers, I reported on The Championships, Wimbledon for the official website.
My commercial copywriting work has appeared in both the Sunday Times and The Times for brands including Specsavers, NatWest, American Express and Lacoste. A small selection of both my editorial and branded content articles can be found HERE.
In May 2017, I launched stress-free living blog Relax Ya Self To Health as a means of ‘creatively’ coping with a nasty and very complicated chronic health condition.
My labour of love was named as a Vuelio Top Ten UK mental health blog in both 2017 and 2018. Ironically, this passion project ended up doubling my workload and stress levels – exactly the opposite of what I was preaching – so I closed it at the end of 2019 to reclaim my weekends and regain some balance. *Please note, someone appears to have bought the domain name of my old blog. The current site has nothing to do with me!!
PROFESSIONAL COPYWRITER & INTERVIEWER
I provide copywriting services and can help if your business or agency requires:
An expert interviewer to get the maximum mileage out of your real-life case studies or celebrity brand ambassadors
Help with awards entries
Help with crafting knock em’ dead press releases
A writer to produce sparkling web copy
An expert to write blog content ideas and post writing
Help with researching and writing How To Guides
“Helen puts her all into every commission, starting with really understanding the brief and then delivering over and above what is required and often before deadline.
She is enthusiastic, professional and pays great attention to detail.”
Laura Howard, lead content editor, Zoopla